Lion's Lair
Pupils explore communication and persuasive language.
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Summary
In this pack, pupils learn about the key elements of effective communication and persuasive language and their relevance in real life.
Pupils will be able to:
- plan, script and deliver an effective piece of persuasion in the form of a sales pitch
- work collaboratively
- identify and effectively use the language and features of persuasion
- understand the impact of effective marketing
- confidently participate in and evaluate the effectiveness of a persuasive presentation
- use the language and features of persuasion.
Curriculum links
England: English (Key Stage 2)
Wales: Languages, Literacy and Communication (Progression Steps 2 and 3)
Pack resources
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Transcript
Film: The language of marketing
Transcript
This film follows a premierleague.com journalist and explains what is involved in this job and how important language and communication skills are.
Starter activity: Media marvels
Pupils are introduced to the area of marketing and puplicity. They explore promotional trailers and a film to unpick persuasive techniques.
Main activity: Magic marketers
Pupils are asked to promote a client and create a sales pitch to present to a panel of peers.